"Doritos Roulette" . . . a Bag of Doritos Where One Out of Seven Chips Is Incredibly Spicy
The people at Frito-Lay have managed to turn eating Doritos into a game. And NOT just a game of, "Let's see how chubby I can get."
Right now there's a special limited-edition line of Doritos in Canada called Doritos Roulette. And they've got a hell of a gimmick: Six out of every seven chips are normal Doritos . . . one out of seven LOOKS normal but is actually incredibly spicy.
There's no word on if or when these might come to the U.S. (Reddit)